Nour El Asmar, Senior Instructor at LAU’s School of Architecture and Design, is a fashion designer, pattern drafter, artist, and inventor specializing in sustainable, multifunctional apparel. An honors graduate from ESMOD International, she pioneered ‘fashion engineering,’ blending creativity and precision. With around five years of teaching experience, she has also freelanced as an independent designer and worked as a head designer for brands across ready-to-wear, sportswear, and couture. Nour’s innovations have been recognized in fashion competitions and accelerator programs, where she has won multiple awards for innovation, creativity, patternmaking, and sustainability. Holding an MBA and yoga teaching certification, she is building a transformative fashion brand and yoga apparel line that redefines adaptability and functionality in sustainable fashion.